A  Booklet  of 

Designs 

25  cts 


Will  Bradley's 

Art  Service  for 

Advertisers 

131  East  23rd  Street 
New  York 


D  6! 


$2.50 


GENERAL  INFORMATION 

The  designs  in  this  catalog  are  furnished  in  plate 
form  blocked  and  ready  for  printing,  in  any  size, 
any  proportion  and  for  as  many  colors  as  desired. 
They  may  also  be  had  in  the  form  of  mats,  curved 
multigraph  plates,  and  lantern  slides.  The  prices 
for  same  will  be  found  in  our  current  price  list  ex- 
cept in  the  case  of  our  stock  electrotype  sizes  where 
the  prices  are  listed  under  each  cut. 
DELIVERV:  —  All  prices  include  delivery  by  Parcel 
Post  or  express  according  to  our  judgement. 
TERMS:—  All  cuts  are  sold  on  "cash  with  order" 
basis  and  to  avoid  confusion  and  delay,  this  rule 
should  be  closely  observed.  Remittance  may  be 
made  by  cash,  mail  or  express  money -orders,  draft  or 
check  (  to  include  exchange  ).  The  prices  given  are 
strictly  net  and  not  subject  to  discount. 
Out  of  town  mail  orders  are  filled  and  shipped 
promptly  so  as  to  reach  their  destination  at  the  ear- 
liest possible  moment. 


Will  Bradley's  Art  Service  for  Advertisei's 


M  %    $  .85  '  M  lOfi    $1.25 

Above  prices  are  for  electrotypes,  size  as  shown 


L  205    $  .75 


131  East  23rd  Street  New  York 


L235    $!00 


L26    $1.00 


L210    $  .85 


LI14    $  .65  M76    $125 


L57    $1.00  M  54    $  .75  L  39    $  .75 


L  139    $  .85 


L50    $1.00  L17    $.75  EL  108    $1.25  L315     $1.00 

Above  prices  are  for  electrotypes,  size  as  shown. 


Will  Bradley's  Art  Service  for  Advertisers 


L     l«0    $1.00  L202    $1.00  L  1.64    $1.00 

Alcove  prices  are  for  electrotypes,  size  as  shown. 


131  East  23rd  Street  New  York 


M  100    $  .75 


M88    $1.35 


L65    $1.00  L291    $135 

For  special  sizes  see  current  price  list. 


M  87    $  .75 


M  38    $  .85 


Will  Bradley's  Art  Service  for  Advertisers 


L52    $1.00 


L  123    %  .75 


*vrT    LW<^z: 


M66    11.25  M68    J  .85  L6I    $1.00 

Above  prices  are  for  electrotypes,  size  as  shown. 


131  East  23rd  Street  New  York 


L269    $1.25 


L75    $1.00 


M79    $1.00 


L  8    $  .75 


L  14    $  .75 


L  16    $  .75  L  145    $  .75 


M77    $125 


L5I    $1.00 
For  special  sizes  see  current  price  list. 


M80    $1.00 


L6    $1.00 


M78   $1.25 


Will  Bradley's  Art  Service  for  Advertisers 


L  158    $  .75 


LI36    $  .75 


L  124    $  .75 


L  143    $  .75 


L  162    $  .75 


L  128   $  .75 


LI3I    $.75 


L  137    $  .75 


LM7   $.75 


L  142   $  .75 


L  156    $  75 


L  149   $  .75 


L127    $.75  L28    $.75  L79   $1.00 

Above  prices  are  for  electrotypes,  size  as  shown. 


131  East  23rd  Street  New  York 


LI  15    $  .75 


L89    $.  75 


L10    J  .75 


L29   J. 75 


LI    $  .75 


L33    $  .75 


M65    J1.00  L143    $.75  M45    J  .60 

For  special  sizes  see  current  price  list. 


L67   si. oo 


Will  Bradley's  Art  Sen  ice  for  Advertisers 


L  141     }  .75 


LI5I    *  75 


LI44    91.00 


L  37    $  .75 


L  138    $  .75 


M18    $£0 


L42   $  .75 


L4    S  .75  L86   *.?5  L31    J.75 

Alxne  prices  are  for  electrotypes,  size  as  shown. 


131  East  23rd  Street  New  York 


L23    $1.00 


L64    $1.00 


L25    $1.00 


L63    $100 


L70    $1.00 


L68    $«.00 


L209    $  .75 


L  183    $  .60 


M81    $.75 


L77    $1.00  LI70   $75 

For  special  sizes  see  current  price  list. 


L  172   $.75 


Will  Bradley's  Art  Sen  ice  for  Advertisers 


M  70    $  .75 


L  153    $  .75 


L  19    $  .75  L  1 1     $  .75 


M  34    $  .75 


M63    $  .75 


L  9    $  .75 


L  34    $  .75 


L54    $1.00 


M  72    $  .75 


L44    $1.00 


M86    $.75  L45    $1.00  M  71    $  .75 

Above  prices  are  for  electrotypes,  size  as  shown. 


131  East  23rd  Street  New  York 


L64    %  .65 


FL9    I  .75 


L74    $1.00 


L9I    %  .75 


L15    *  .75 


L  18    $  .75 


L4!     S  .75 


L107    J  £5  LI77    t  .85 

For  special  sizes  see  current  price  list. 


^V*"^ 


L32    J  .75 


Will  Bradlev's  Art  Service  for  Advertisers 


L2I8    $  .85 


M  40    $  .85 


L21     $1.00  L22    $1.00 


L  176    $  .60 


L  13    $  .75 


L72    $1.00 


L  188    $  .75  L  216    $  .75  L  194    $.  75 


M  39    $  .85 


L  76    $1.00  L  165    $  .85  L  168    $  .75 

Alx>ve  prices  are  for  electrotypes,  size  as  shown. 


131  East  23rd  Street  New  York 


L  324    *  .60  L  323    S  .60 


L  126    $  .75 


L47    SI. 00 


L48    JI.00  LI33    $100 

For  special  sizes  see  current  price  list. 


L46    JI.00 


Will  Bradley's  Art  Sen  ice  for  Advertisers 


L7I    $1.00 


L  2    $  .75 


L66    $1.00 


L  296    $  .85 


L80    $1.00 


LI"    $  60  L  110    $  .60 


L56    $1.00 


L40    $  .75 


M  10    $  .75 


L27    $1.00 


L182    $1j00  M82    *  .60  L  199    $  £5 

Above  prices  are  for  electrotypes,  size  as  shown. 


131  East  23rd  Street  New  York 


?Pro€ 


rani3i 


L8I    *  .85 


L266    $  .85 


L21I    *  .85 


L265    $  .85 


LI  13    $1.00  M33    S  .75  L256    J  .85 

For  special  sizes  see  current  price  list. 


Will  Bradley's  Art  Service  for  Advertisers 


L   181     $1.00 


L204    $  .85 


L  130    $  .85 


L62    $1.00 


LI40    $1.25  LI2I    $.85  L157    $.75 

Alxne  prices  are  for  electrotypes,  size  as  shown. 


131  East  23rd  Street  New  York 


M  36    I  .75 


L217    11.00 


L75    II. 00 


LI  34    1.75 


LI55    I  .75 


L59    11.00 


L78    1100 


L24    11.00 


L69    1100 


L180    I  .75  L49    11.00 

For  special  sizes  see  current  price  list. 


L  150    I  .75 


Will  Bradley's  Art  Service  for  Advertisers 


L201    $1.00 


L196    $1.00 


L214    $  .75 


L19I    $1.00 


L  187    $  .85 


L  193    $  .85 


L  186    $  .85 


L  195    $  .75 


L  184    $  .60 


L36    $.75  L173    $75  L 198    $1.00 

Above  prices  are  for  electrotypes,  size  as  shown. 


L2I2    $.75 


131  East  23rd  Street  New  York 


L  179  $1.00 


L200  $  .75 


L  169  $  .75 


LIOI  $1.00  L208  $" 

For  special  sizes  see  current  price  list. 


LI66   $.75 


Will  Bradley's  Art  Service  for  Advertisers 


M85    $1.00  L243    $1.35  L53    $1.00 

Above  prices  are  for  electrotypes,  size  as  shown. 


131  East  23rd  Street  New  York 


M  146    $1.35 


DL68    $1.35 


M  144    $1.35 


Will  Bradley's  Art  Service  for  Advertisers 


Plates  can  be  furnished  in  any  size  required 


131  East  23rd  Street  New  York 


Plates  can  be  furnished  in  any  size  required 


Will  Bradley's  Art  Service  for  Advertisers 


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131  East  23rd  Street  New  York 


The  Highest  Class 
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balance  and  harmony.  A  ■Method  rod  form 
worthy  of  die  hagbeat  ch».  of  roeichandmog. 
Apvropiatc  for  a*  ndvcraiemeni,  •  catalogue, 
j  ride  page,  •  circular  or  a  folder. 


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Plates  can  be  furnished  in  any  size  required 


Will  Bradley's  Art  Sen  ice  for  Advertisers 


Plates  can  be  furnished  in  any  size  required 


131  East  23rd  Street  New  York 


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Plates  can  be  furnished  in  any  size  required 


Will  Bradley's  Art  Service  for  Advertisers 


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Plates  can  be  furnished  in  any  size  required 


131  East  23rd  Street  New  York 


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Plates  can  be  furnished  in  any  size  required 


Will  Bradley's  Art  Service  for  Advertisers 


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Plates  can  be  furnished  in  any  size  required 


131  East  23rd  Street  New  York 


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Plates  can  be  furnished  in  any  size  required 


Will  Bradley's  Art  Service  for  Advertisers 


B66        B67 


B70 


1     B72         B73 

Plates  can  be  furnished  in  any  size  required 


131  East  Twenty  third  Street  New  York 


Program 


P  I     $1.25 

For  special  sizes  see  current  price  list. 


M  53  $  .85 


Will  Bradley's  Art  Service  for  Advertisers 


i  iKiiitiniiiiiiiiiiiiirnritiiiiiiiintiiiiKiifiii        1 1 r. 


I'  51     il  5U 


I'  3*    $1.35 


Above  prices  are  for  electrotypes,  size  as  shown 


131  East  Twenty-third  Street  New   York 


P  56    $1.50 

I'm  special  sizes  see  current  price  list. 


Will  Bradley's  Art  Service  for  Advertisers 


M  171     $1.25 


P  25    ilSV  ^ 


L  259     • 


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1.  283    $  .85 


I    284    $  .85 


Above  prices  arc  tor  electrotypes,  size  as  shown. 


131  East  Twenty  third  Street  New  York 


1'  79    $  .85 


P  50    JI.35 


For  special  sizes  see  current  price  list. 


Will  Bradley's  Art  Service  for  Advertisers 


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THE    T  Y  P  E 

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Will  Bradlev's  Art  Service  for  Advertisers 


THE 
MOST     SEVERE 

AND 

DISTINCTIVE 

TYPOGRAPHIC 

DESIGNS 


DESIGN 

FOR 

REFINED 

APPEAL 


X 

P  98     $  .85 


M   168  $  .75 


^DAINTY 

BOOKLET 

COVER 

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WITH 

TYPE 


('83    $1.00 

Above  prices  are  for  electrotypes,  size  as  shown. 


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Will  Bradley's  Art  Service  lor  Advertisers* 

QL.&.  ^L  &L  ^  <Bl>QJ&. 


Plates  can  he  furnished  h 


131    K;ist  Twenty  thirti  Street  New    York 


F  77 


Plates  ran  i>e  furnished  in  any  size  recjuire*! 


Kast  Tu  cm \  -third  Street  New   York 


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A  O  E     A  D  V  E  R  IIS  K  M  E  N   I   S 

COVER      BORDERS 

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OF     REFINE  I) 

V  R  I  N  T  IXC 


il  75 


special  sizes  sec  current  price  list, 


Will  Bradley's  Art  Service  for  Advertisers 


P  49    JI.65 


P  4    $1.75 

Above  prices  for  electrotypes,  size  as  shown. 


131  East  Twenty-third  Street  New  York 


P  55    $1.75 


P8    $1.75 

For  special  sizes  see  current  price  list. 


Will  Bradley's  Art  Service  lor  Advertisers 


\l   165    &33 


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M  149    $1.00 


Hundreds  ot 

Borders  arc  available 

in  any  size  and  proportion 

tor  Magazine  and 

Catalogue  pages 

and  Genera 

Printing 


M   166    $  .75  '      M   167     $1.35 

Alxne  prices  are  lor  electron  pes,  size  as  shown. 


131  East  Twenty  third  Street  New  York 


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131  Kast  T\ventv -third  Street  New  York 


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G I FTS  of 

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SILVERWARE 

delicately  suggest 

Personality  and 

indicate 

Good  Taste 

Our  Designs  are 

Exclusive,  Beautiful 

and  of  Refined 

Individuality 


ON 

I  HOPE  TO  HAVE 

THE  PLEASURE 

OF 

ACCORDING  YOU 

AN  ADVANCE 

SHOWING 
OF  OUR  LINE 

FOR 
NEXT  SEASON 


DIAMONDS 

PEARLS 

JEWELRY 

SILVER 

WATCHES 

CLOCKS 


B40 


New  Price  List 

JANUARY  1915 


A  blocked  zinc  etching  may  be  had  of  any  of  our 
designs  in  any  size  desired  at  the  following  rates : 

Small  Sizes 
When  the  longest  dimension  does  not  exceed : 
I  inch  75  cents;    2  inches  $1.;    3  inches  $1.50 

Above  Three  Inches 
When  the  longest  dimension  exceeds  3  inches: 
$  1  for  the  use  of  design,  plus  eight  cents  per  square 
inch  for  plate.     Minimum  $2.00 

Alteration 
$1  additional  charge  for  change  of  proportion. 

Color  Plates 
Any  design  may  be  had  for  two  colors,  at  double 
the  cost  of  same  for  one  color. 

The  above  prices  are  upon  the  basis  of  cash  with 
the  order.  By  this  plan  we  offer  5  percent  discount 
on  immediate  cash  payment  on  any  order  above 
$  I  0,  and  1 0  percent  discount  on  immediate  cash 
payment  on  any  order  above  $25.  Prices  include 
mailing. 

Will  Bradley's  Art  Service 
for  Advertisers 

131  East  23rd  Street  New  York 


CUTS 

FROM 

WILL  BRADLEY'S 
ART  SERVICE 

ARE  ALL 

NEW 

AND  UP  TO  DATE 

IN  DESIGN 


